About

Parham DonyaiHaving left the legal profession shortly after qualifying as a lawyer, I founded LA Muscle in 1998 with £5000 which I borrowed. It went on to become one of the world's leading sports supplements manufacturers. LA Muscle's ethos and philosophy is to provide the most effective, premium natural sports supplements to men and women of all ages and backgrounds.

I also founded The Active Channel in 2009 which became Europe's no.1 health & fitness television channel in little less than a year. The Active Channel produces high quality health & fitness shows and broadcasts on SKY channel 281 and online. It's growing. :)

I am now doing limited consulting work and carrying on with my interests which include writing, photography and messing around with music! You can check out some of my photographs, articles, books and music on this site.

I am working on my 4th and 5th books presently. My 4th book will be on treating back pain through Reflex Zones. This is something I am very passionate about and feel i must share my knowledge with so many back pain sufferers out there. The results I have been getting for people since I was 18 are truly miraculous and in this book I am trying to convey exactly how you can treat your own back pain at home for free! My 5th book will be something very unique for all business people who lack actual sales skills.